Analytics and Reporting for Digital Marketing
The numbers don’t lie – they’re just difficult to understand sometimes. Analytics and reporting are concepts used by companies large and small to know progress and weekness of their websites and the product Description they create. From blogs, to advertisements to product pages, every part of a website has insights to offer its website
Like any specialized field, analytics and reporting have their own set of terms & condition which you have to know in order to make ranking. To make sure you come up on ranking your analytics reporting must be strongest tools. here’s a small sampling of the data most analytics software will cover.Google Analytics is a Free Web Analytics service offered by Google that tracks and reports website traffic, it gives valuable insights about the customer behavior on a website. In today’s world having the right data about consumers is like having the key to the door which unlocks higher profits, better understanding about our customers.By Google Analytics we will able to make better informed our decisions and our understing how to interpret , analyze our data across a variety of devices and digital environments.
Where and how your visitors are coming from - very important if you're targeting a specific audience.How your visitors found your website - this is very important for determining which of your efforts are paying off. It shows if visitors found your site directly, through a referral from another website or from search engines.Web browsers used by your visitors - knowing which web browsers your visitors use allows you to know which browsers you should be focusing on.What keywords were used by visitors in the search engines to get to your website - this is very crucial for your Brands. Knowing which keywords people are searching for to get to your site determines if you are on the right track.
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Analytics for business setup
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